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5 Things to Check Before Launching with Your New CMS
Plus media news roundup and introducing the Glide Publishing Platform
In today’s issue:
How to Disaster-Proof Your Migration, Part 4: 5 Vital Things to Check After the Initial Data Port
Media News Roundup: 7 important industry updates
Meet Our Partner: Glide Publishing Platform
and One More Thing: Join Refact in supporting Movember
MEDIA NEWS ROUNDUP
Dow Jones is bringing licensed GenAI content to Factiva. The business media giant is adding a new GenAI summarization feature to the search results pages of its business information and research tool. The content is provided by license agreements with more than 4,000 news outlets, including the Associated Press, and the summaries are generated by Google’s Gemini. A reminder: Dow Jones is suing the AI “answer engine” Perplexity, accusing the startup of “freeriding on valuable content.”
Perplexity experiments with ads. The AI company’s search results may now feature ads from some major brands, including Whole Foods and Indeed.
Adweek warns that a new Google policy may be seriously damaging publishers that make money with affiliate marketing. Months after Gannet closed its product review site Reviewed, Adweek writes that major publishers like Forbes and CNN stand to “lose millions” as Google “tanks” search visibility of domains that publish affiliate marketing articles at scale. Most of these affiliate operations don’t have a separate website or subdomain for their shoppable content, which means Google may avoid displaying websites at the directory level, causing all content—not just those that promote consumer products—to take a search traffic hit.
Coca-Cola gives its classic Holidays Are Coming ads three AI remakes. Coca-Cola has released variations of the familiar trucks-in-the-snow ad called Secret, Silver, and Unexpected Santa in collaboration with AI companies Secret Level, Silverside AI, and Wild Card. They used image generation models including Leonardo, Luma, Runway, and Kling. To be honest, I’m not impressed.
TikTok launches Symphony Creative Studio to bring in ad revenue from small businesses. The user-friendly studio runs on GenAI-powered features, including a video generator, and helps SMBs create ad content that can take advantage of the easy virality TikTok offers.
The Telegraph is launching GenAI tools all over the place—and engagement is up. The London-based newspaper says its internal AI integrations, including the use of products that generate email summaries, SEO headlines, and podcast translations, have boosted key performance indicators. Email summaries have increased click-through rates by 20%, and article summaries boost page views per session despite shorter reading times. They are also planning to release a consumer-facing chatbot that pulls info from The Telegraph’s content archive, joining a growing trend pioneered by Financial Times’s Ask FT, Washington Post’s Ask the Post, Forbes’ Adelaide, Snopes’ Factbot, and more.
Thinking about launching a consumer-facing chatbot of your own? Refact is happy to help.
WordPress releases 6.7, named for Sonny Rollins, which ups the platform’s customization game. The new version comes with a user interface for connecting blocks to custom fields; a revamped style section that supports creating, editing, and applying font size presets; high-efficiency image container (HEIC) support, and other customization features.
HOW TO DISASTER-PROOF YOUR MIGRATION
Welcome back to our series on preparing publisher websites for successful content migrations. In Part 3, we went over how to prepare your content to ensure the data is ported easily and accurately. Welcome to Part 4: All about auditing content after the initial data migration.
PART 4: 5 Vital Things to Check After the Initial Data Port
Congratulations! In our theoretical site migration, the development team has successfully (so you hope) ported the first batch of content into the new CMS. It’s not live on production or accessible to readers, but the data is copied somewhere fresh and clean. Now is where the real fun begins.
MEET OUR PARTNER
Glide Publishing Platform 🚀
Glide’s logo
As you know we recently partnered with Glide Publishing Platform. This partnership is to bring world-class content management solutions to U.S. publishing and media organizations.
Our partnership combines Glide’s cutting-edge content technology—its headless CMS, pre-configured deployment setup called Glide Go, and Glide Nexa customer data platform—with Refact’s expertise in strategic digital transformation. Together, we’re making it easier for publishers to:
Streamline their content management stacks
Boost audience engagement and subscriptions
Launch innovative, audience-focused products faster
What This Means for Refact Clients
Our collaboration with Glide expands the tools and services we can offer, giving you access to a trusted SaaS platform known for:
✅ Scalability and reliability
✅ Live reporting and digital asset management
✅ Built-in SEO and faster product development
Refact and Glide hope to deliver on our commitment to helping media organizations optimize their workflows, grow their audiences, and unlock revenue opportunities in today’s competitive digital landscape.
This is just the beginning—stay tuned for more updates on how this partnership can elevate your publishing capabilities! 🎉
Ready to simplify your content operations and scale your digital success? Let’s talk!
ONE MORE THING
🌟 Join Us in Supporting Movember! 🌟
This November, our team at Refact is participating in Movember, the global movement to raise awareness and funds for men’s health issues like mental health, suicide prevention, prostate cancer, and testicular cancer. 💙
We’re growing mustaches, clocking kilometers, and we’d love for you to follow along!
We have chosen to donate to Heads Up Guys, a leading men’s mental health resource that features evidence-based tips, a therapist directory, self-guided courses, recovery stories, and much more. For each member of our team who grows the Mo or clocks 60km (~ 40 miles) of walking, running, or cycling during November, we will donate $50.00!
📢 Stay Updated on LinkedIn:
We’ll share progress updates, team stories, and fun photos of our Movember journey on our LinkedIn page.
💬 Want to Get Involved?
You can make an impact by sharing and promoting our campaign or donating directly to the incredible charity we’re supporting. Together, we can make a bigger impact for men’s health.
👉 Follow our journey on LinkedIn and join us in making a difference!